Unlike any other watch brand, your watch will be built for you. Using the highest quality standards possible our expert craftsmen will create your watch from scratch. Complete with your chosen words of meaning on the back, this process will take 90 business days from start to finish.

24/7 CUSTOMER SERVICE
Made to Order
Over 9000 customer reviews
24 MONTH WARRANTY ON ALL WATCHES

Interview: Zain Imran

When did your fitness journey begin? Tell us a little more about your involvement in the industry. 

My fitness journey began after high school. I have been in many magazine in the fitness industry, I have been a sponsored athlete for the past few years now.

In your opinion who are the best role models in the fitness industry?

I have always looked up to Arnold and Frank Zane. I think the fitness world has gotten way too much these days but I think Steve Cook is very good as a role model. 

Chocolate or vanilla?

Vanilla.

When was the last time you were nervous? 

Every time I do an acting audition!

What's your favorite 90s jam? 

LL Cool J and Kriss Kross 

Who would win in a fight between Spiderman and Batman? 

Spiderman. He has more actual powers than Batman.

If you had to choose to live without one of your five senses, which one would you give up? 

I think I could live without my sense of smell. 

How would your best friends describe you? 

Humble, hardworking, motivated, dedicated, goal achiever, gentleman.

If you could make a change to the bodybuilding industry what would it be? 

To bring physique back to old school. To have magazines give a chance to new models who work hard and not just have one look on front covers.

Outside of bodybuilding what other goals or dreams do you have? 

I am an acting graduate and in my second year in software engineering but I'm pursuing my acting career in Bollywood. I have some great opportunities as some production companies are interested in seeing me. I also want to start my own fitness business soon.

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  • All watches come with a 2 year unlimited warranty. That’s right - movement, glass, plating, strap, clasp - the warranty covers them all.
  • Buying is risk free with our 30 day return policy - not happy with the watch? Simply send it back for a refund.* *Due to their custom nature watches will not be fully refunded. $100-200 usd will be deducted, based on the associated costs of the product.

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★ Reviews

Let customers speak for us

9424 reviews
96%
(9007)
3%
(272)
1%
(51)
0%
(20)
1%
(74)
M
ZEUS 50mm
Mohamed Ghanem (Riyadh, SA)

ZEUS 50mm

A
THANOS 50mm
Andrew Siordia (Libertyville, US)
My timepiece

I'm into watches of various brands. I came across S-Force and thought to myself, how I would like to own one. So I picked a special one that I really liked, put my engraving on it and made it my own. Since receiving my watch I have shown others and told them how easy it was to make and how affordable it can be. I'm very happy with the results, I will definitely purchase another one.

A
SOLOMON 50mm
Ahmed Sohail (Stockport, GB)

SOLOMON 50mm

L
ARES 43mm
Lyubomir Petrov (Sofia, BG)
ARES 43MM

The Watch is amazing. Delivery time was longer, but the wait was worth it.

C
ZEUS 43mm
Christopher Regan (Columbus, US)
Love it

Love my watch and still learning how to use it but besides that love it